This Cookie Policy explains how cookies and similar tracking technologies may be used when you visit the Trueergochair website.
This policy is designed to operate strictly in accordance with applicable UK data protection laws (including the UK GDPR and Privacy and Electronic Communications Regulations – PECR) and relevant European Economic Area (EEA) electronic communications requirements.
1. Who Uses Cookies
The website is operated by:
- Brand: Trueergochair
- Registered Company: [XXX]
- Registered Address: [XXX]
- Email: chair@trueergochair.com
- Telephone: [XXX]
For the purposes of this Cookie Policy, the registered company identified above is responsible as the data controller for the website’s use of cookies and related information.
2. What Are Cookies?
Cookies are small text files stored on a visitor’s device (computer, smartphone, or tablet) when visiting a website. They allow a website to function securely, remember user preferences, analyze website usage, and support relevant website features.
Cookies may be:
- First-party cookies: Placed directly by our website.
- Third-party cookies: Placed by an external service provider used in connection with particular website functions (e.g., payment gateways or analytics tools).
3. Cookie Consent
When you first visit our website, a Cookie Banner will be displayed to provide transparent information about our use of cookies and allow you to make an informed choice.
- Strictly Necessary Cookies: Used automatically as they are essential for the operation and security of the website. They do not require prior consent under applicable law.
- Non-Essential Cookies: Analytics and preference cookies will only be deployed after you have explicitly clicked “Accept” on the Cookie Banner.
Refusing non-essential cookies will not prevent you from browsing the website or completing a purchase, though certain personalized features may not function optimally.
4. Categories of Cookies
4.1 Strictly Necessary Cookies
These cookies are critical for essential website functions. They support activities such as:
- Maintaining a secure shopping session;
- Processing items added to your cart and maintaining checkout functionality;
- Remembering essential privacy and cookie consent preferences;
- Supporting network routing and website security functions.
4.2 Preference Cookies
Preference cookies remember choices made by visitors, such as language or regional settings. Where consent is required, these are only placed after the user has opted in via the Cookie Banner.
4.3 Analytics Cookies
These cookies help us understand general website usage—such as page visits and user interaction—allowing us to improve our services. They are deployed only with your active consent.
4.4 Payment-Related Cookies
Cookies are used to securely facilitate payment functions during checkout. For your security, Trueergochair’s cookies never collect, store, or cache full credit card numbers, CVV codes, or sensitive banking passwords.
5. Third-Party Cookies and Stripe
To securely process online transactions, our website integrates with Stripe, which acts as an independent third-party payment service provider.
- Fraud Prevention & Security: Stripe may place strictly necessary cookies on your device during checkout to evaluate transaction risk, prevent fraud, and comply with Strong Customer Authentication (SCA) requirements.
- Data Handling: Third-party cookies associated with Stripe’s payment network are handled directly by Stripe in accordance with their official Privacy Policy and Cookie Policy.
6. Cookie Retention Periods
Cookie retention periods depend on the specific type and purpose of each cookie:
- Session Cookies: Temporary cookies that expire and are deleted automatically when you close your browser.
- Persistent Cookies: Remain on your device for a pre-defined period or until manually deleted by the visitor.
As a general framework, our retention approach is as follows:
| Cookie Category | Typical Retention Period |
| Strictly Necessary Session Cookies | Until the browsing session ends |
| Essential Preference/Consent Records | Up to 12 months |
| Analytics Cookies (Consent Based) | Reviewed within 13 months, or deleted upon request |
| Payment-Related Third-Party Cookies | Dictated by the relevant provider’s secure configuration (e.g., Stripe) |
Under UK and European privacy laws, personal data gathered via cookies is retained only for as long as is necessary to fulfill its stated purpose.
7. Managing Cookie Preferences
Visitors can manage and update their cookie preferences at any time through the Cookie Banner settings available on our website.
Additionally, you may manage, block, or delete cookies directly through your web browser settings. Please note that disabling strictly necessary cookies via your browser may restrict your ability to use the checkout function on this website.
8. Withdrawal of Consent
Where cookies are processed based on your consent, you have the right to withdraw that consent at any time via the available Cookie preference controls. Withdrawing consent will stop the future deployment of those specific non-essential cookies, but it does not retroactively affect the lawful processing that occurred prior to the withdrawal.
9. Cookies and Personal Information
Certain tracking cookies may be associated with IP addresses or identifiers that are classified as personal data. Where cookie data constitutes personal information, it is processed securely in compliance with UK and European data protection requirements. Please review our Privacy Policy for comprehensive details regarding the collection, use, and protection of personal data.
10. Third-Party Privacy Information
Where third-party services (such as Stripe) are active on our website, we encourage customers to review the respective third party’s official privacy documentation for further details on their specific cookie deployment and data processing operations.
11. Updates to This Cookie Policy
We may review and update this Cookie Policy periodically to reflect technological updates, changes in our website functions, or new regulatory requirements. The most current version will always be published on this page.
12. Contact Information
For any questions, concerns, or requests regarding this Cookie Policy or your cookie preferences, please contact us:
- Brand: Trueergochair
- Registered Company: [XXX]
- Registered Address: [XXX]
- Email: chair@trueergochair.com
- Telephone: [XXX]